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Contactless Tech: Boost Guest Satisfaction

Implementing Contactless Technology to Boost Guest Satisfaction
Surbhi Sharma
Surbhi Sharma

Hospitality is a brutal, fast-paced industry that doesn’t have time for late adopters or ne'er do wells. You’ve got to move quick, and overcome obstacles quicker; then maybe you’ll get that beautiful 5-star review. After all, guest satisfaction is one of the most important metrics in hospitality. Positive reviews paint you as a diamond shining among the muck and mire and will generate more business for you. Enter contactless technology – just another step you can take in generating more guest satisfaction. From digital check-in solutions to touchless guest services, this is how you stay ahead of the curve and give your guests an experience they’ll remember.

The Rise of Contactless Technology in Hotels

You can thank the pandemic for pushing us into a world where contactless tech is the norm. The demand has exploded, and for good reason. Digital solutions like mobile check-in and keyless room entry not only cut down on the need for physical interactions but also cater to the modern traveler’s love for nifty tech things. Not only is it about catering to the tech and hospitality trends, it’s about creating an experience for your guests.

Key Benefits of Contactless Technology

First up, safety and hygiene. You want your guests to feel safe, right? Reducing physical contact minimizes the risk of germs spreading. Add in the support and respect for guests following social distancing measures, and you’ve got a winning combo for a safer environment.

Efficiency and convenience are next. Streamlined check-in and check-out processes mean no more long lines or frustrated guests. They can manage their stay entirely from their smartphone.

Then there’s the bit about personalized guest experiences. Collecting data on guest preferences allows you to tailor services and offer personalized recommendations and promotions. It sounds creepy, but it’s really just meant to improve their experience and your profit margins. A win-win.

Lastly, cost effective operations. Contactless tech can reduce your need for certain members of physical staff – meaning lower operational costs.

Implementing Contactless Technology in Your Hotel

Digital Check-In Solutions

These solutions are the cornerstone of contactless tech for the hospitality industry. It’s as simple as it sounds: it lets guests check in via their smartphones, cutting out that face-to-face interaction at the front desk. To do this, however, you’ll need to develop a user-friendly mobile app for check-in, room selection, and your digital room keys. You could also install self-service kiosks in the lobby instead. Either way, make sure your property management system (PMS) integrates with your solution of choice.

Touchless Guest Services

Contactless tech goes far beyond check-in. You can equip rooms with voice-activated devices for controlling lighting, temperature, and entertainment, or offer a mobile concierge service through your app for service requests, activity bookings, and room service. Sounds like the dream, eh? Don’t forget to implement payment options in-app for said services, making these indulgences even easier on your guests palette.

Smart Room Technology

As mentioned, you can turn your suites into the epitome of luxury through high-tech. Conveniences like keyless entry, integrating IoT devices to automate room settings like lighting, curtains, or climate, and interactive TVs for entertainment, room service menus, and hotel information can really take your guests' experience of your establishment to the next level.

Contactless technology is reshaping the hospitality industry, delivering unique, fun features that boost the impression you make on your guests. Not only that, but your operational efficiency, too. This kind of tech allows you to offer a safe, convenient, and personalized experience to your guests. So, stay ahead of the competition. Develop an app for your hotel today.